Sean Nalaboff wrote and directed the recent movie Hard Sell starring Skyler Gisondo (Vacation), Kristin Chenoweth (Pushing Daisies, Glee), and Katrina Bowden (30 Rock, Tucker & Dale vs. Evil). The story centers on Hardy Buchanan (Gisondo), a senior at an elite private school who struggles to support his unstable mom (Chenoweth). Desperate to make some quick cash, he enlists the help of Bo (Bowden), a beautiful runaway, and together they devise a plan of profiting off of the wayward teens at Hardy’s school. When the students learn that Bo has more to offer than what meets the eye, the unlikely duo’s new business takes a unique turn, tossing them headfirst into the lifestyles of the rich and dysfunctional.
Sean was a student of mine at ArtCenter College of Design (in fact, he worked on the Hard Sell screenplay in my class), so I convinced him to do an interview for LetsSchmooze.
Q: The film has an impressively authentic sense of character and place. Where did the idea for the film come from?
I was attending Art Center College of Design about 3,000 miles away from where I called home (Long Island, NY) and I was homesick. I kept thinking about that environment and the colorful characters I grew up with. I thought it was fertile ground for a cool story. And so I started writing about a private school student on scholarship who very much feels like a square peg in a round hole, which was similar to my experience in private school. I was dealing with these morbid themes of isolation and despair with a sense of humor. I thought of the uniformity of the suburbs and prep schools and the resulting identity crisis that spawned from that. All the ideas for plot generated from there.
Q: How did you do your character development?
I would doodle in class having conversations with these characters. In particular, everyday I found myself excited to be in conversation with my protagonist, seventeen-year old Hardy Buchanan. It was all dialogue. Monologues about life, religion, love… I’d wax poetic about a ton of unrelated topics (nothing that really ever made the movie), but I became to understand Hardy’s point of view. I did that for everyone. It started with Hardy and then I’d add one more character to the conversation, then one more, then another, until finally I started to understand everyone’s POV.
Q: Did the characters change once the actors got involved?
The actors were really willing to listen. That was one of the things I was most surprised by being that I was a first time feature film director. I remember Kristin Chenoweth calling me into her dressing room on the first day and asking me to tell her what I wanted. She was so receptive to my vision for this. Little ideas were introduced by my conversations with the actors, you know, like “I think this character should smoke cigarettes,” or maybe they’d want to riff with some improv. Katrina Bowden wrote up a whole background story for Bo that contained VERY specific information about her upbringing that she used for her performance. I thought it was great. I became fast friends with Skyler Gisondo, the actor who plays Hardy, and we had the opportunity to really dive deep into the character and story. The actors brought something to the table that was never on the page, BREATH. Their cadence, their timing, the delivery, it was all so much fun to see it come to life through their unique voices.
Q: What is your writing process like? For example, how much time did you spend outlining? How many drafts did you do?
Man, I’m so impatient. I’ll have an inspiration for a broad idea of a story and I get really excited about it. I try to outline, but I get so eager to jump into writing dialogue. I develop the characters' voices for months writing scenes (that won’t even end up in the final draft) where they’re having a conversation with another character. I just like deciphering these characters motivations and how they represent themselves to the world before thinking about plot points. I re-write and re-write and re-write for years (everyday) until I have a draft that I feel comfortable producing (or at least that’s been the process for the first two films). It’s probably a ridiculous waste of time to not be outlining, but I go where the inspiration is. I really enjoy writing and I don’t want to screw that up for myself by considering it to be work.
Q: Once the script was done, what did you do? This is your first feature – how did you get it financed? How did you get the cast?
This is an incredibly abbreviated response to that question… I knew the script was ready to be made. The script was awesome. Truly proud of it. I figured if I could cast the three leads then I could simultaneously attract money to the project. I researched indie films with NY casting directors that put together casts that I liked and eventually found Bass Casting. While they put out offers for cast, I teamed up with one of my best friends from home who became my business partner, Jared Greenman. Greenman was in sales at a tech startup and wanted to sink his teeth into something more creative. We started lining up contacts to approach for financing. The game plan was to have it all independently financed through angel investors outside of Hollywood. So Greenman, myself, and my other friend from LA, Jimmy Seargeant, partnered up as co-producers on a quest to get this movie made. Meanwhile, The script was getting a great response from agents. Katrina Bowden signed on for the part of Bo. Then, I received a message from Kristin Chenoweth’s manager asking what I thought of Chenoweth for the mom? I had been hired to shoot a behind-the-scenes video of one of Chenoweth’s concert tours a few months prior and it turned out Chenoweth was a fan. I didn’t know at the time, but Chenoweth told her manager if I was ever doing something independently then she’d love to be a part of it. Once we had that, the pieces began to fall into place (sort of).
Q: You directed the film. Did you learn anything about writing from the directing experience?
I learned a tremendous amount about writing from directing and editing. I didn’t edit the movie, but I certainly sat through all the sessions and realized what made the cutting room floor (I recommend all writers sit with editors). Getting back to the question, you realize what moves the story forward in directing that you might overlook during writing. There’s a certain flow/momentum in a script that’s hard to pinpoint until you’re directing scenes. Some stuff just flatlines and you realize it’s because of the shitty writing (my script wasn’t perfect). Sometimes it’ll take an actor to tell you, “I can’t tap into this scene for some reason.” What’s not working here? It’s generally because there’s no POV and maybe it’s exposition heavy or something like that. If there isn’t a motivation to get from point A to point B in every scene then you have to figure something out quick on your feet while directing. We’d have what I called “Writer’s Meetings” on set where the actors and I would sit down and see what worked and what didn’t in the scene we were tackling that day. Kind of like small daily table reads. Some words felt weird coming out of some actors mouths, so I obliged them and let them change it to something more comfortable for them. Directing is one big collaboration and writing for me is an isolated thing.
Q: What’s next for you?
I’m in pre-production on my next film, Kingfish, which we aim to shoot in September. I’m also writing a book about my experience producing my first feature film while it’s still fresh in my heart and head.
Q: Any advice for aspiring screenwriters?
Write what inspires you.
Thanks, Sean. You can watch Hard Sell on VOD and iTunes. Visit the Hard Sell website.
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"I used to always recommend that new writers read Story as their first and most important introduction to the craft of screenwriting, but from now on, I’m going to recommend The Three Stages of Screenwriting."
-LA Screenwriter Review
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